Having attended the Pure London Ethical Fashion and Transparency exposition last month, GDR’s Hannah Hunt contends that being ethical is no longer a CSR box-ticking exercise, but an opportunity for brands to innovate. The Pure…
More brands than ever seem to be adding their voices to the International Women’s Day conversations this year. GDR's John O’Sullivan runs the rule over the best and the most vilified and ponders what we can…
Last week KFC’s operations in the UK were in meltdown as teething problems with a new delivery service left most of its stores without any chicken. John O’Sullivan explores how the brand used its tone of…
At noon today, Citymapper began trialling Smart Ride, a bus-taxi hybrid that the company hopes will change the way Londoners and other city dwellers travel. We hopped on a free ride to experience Citymapper’s new concept…
GDR Innovation Researchers Chloe Rigogne and Hannah Hunt visited Cadbury’s The Glass & A Half Shop to see how the chocolate brand translated its latest TV ad into the real world. We were fascinated to…
Having talked to many clients over the years about its innovative retail design concepts, GDR invited JHP Design to create the cover of the 66th Global Innovation Report. With the report currently being mailed out to…
Last Friday, GDR’s Innovation Research team visited The Glossier Pop-up in London’s Marylebone. Matilde Ricon Peres explores how Glossier has become one of the most well-loved beauty brands on the Internet, attracting a cult following of…
In the week it opened Canada Goose’s European flagship on Regent Street, Tom Parker and Polly Grinnell from Bristol-based Double Retail dropped in to GDR to discuss the future of physical retail and how its approach…
GDR Innovation Strategist David Dalrymple-Pryde visited Crep Protect and Presented By’s new, collaborative space in Central London to see how this quite different sort of shoe store pitches itself specifically at the enthusiast and resale market.…
Topshop’s Oxford Street flagship in London was transformed for four days last weekend to promote its partnership with Netflix around the second season of hit show Stranger Things. GDR Innovation Researchers Charlie Lloyd and Harriet Cox…