The C-Series: How brands are innovating in response to Covid-19

Apr 14, 2021

During the last twelve months we’ve been publishing the C-Series to explore the impact Covid-19 is having on consumer behaviour; how we live, work, play and shop, and how brands are innovating in response. There is still much more to come from the series, but here is a round-up of what we’ve covered so far.

The C-Series 1: How Coronavirus will change the way we shop

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The C-Series 2: How Covid-19 is changing the way we use our homes

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The C-Series 3: How Covid-19 will change the way we work

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The C-Series 4: What does Covid-19 mean for the future of travel?

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The C-Series 5: Covid-19 and the future of hospitality and entertainment

 

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The C-Series 6: How Covid-19 is changing the role of physical stores
Part 1) The acceleration of e-commerce logistics

Inside the LIVE @ Abbot Kinney store with content studio

 

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The C-Series 7: How Covid-19 is changing the role of physical stores
Part 2) Getting more from physical locations

 

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The C-Series 8: How the pandemic has affected health and wellness innovation

Ghost Runner

 

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If you’re interested in talking to us in more detail about any of the themes discussed in this article, or the challenges you’re facing as a business, we’re here to help. Get in touch with rachel@gdruk.com

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