BLOG

VIDEO: Watch GDR’s Kate Ancketill discuss the future of retail at TFWA

22 May 2019 - brand values, Customer experience, E-commerce, Hospitality, Omnichannel retail, Retail innovation, Retail technology, Retail trends, technology

Last week GDR’s CEO Kate Ancketill spoke about the future of retail at the Tax Free World Association’s Asia Pacific Exhibition and Conference in Singapore.   Her talk looked at how retailers, brands, airlines and airports…

0

0

Share

read more

GDR visits … the UK’s first “till-free store”

7 May 2019 - brand values, Customer experience, Omnichannel retail, Retail design, Retail innovation, Retail technology, technology

Two weeks after writing this article unpicking the future of cashless stores, GDR’s SVP Global Innovation Alex Sbardella visits Sainsbury’s new “till-free” store to interrogate the format from the customer’s and the brand’s perspective. I was…

0

0

Share

read more

Are consumers wising up to brands’ half-truths?

12 April 2019 - brand values, Campaigns, Creative packaging, Provenance, Retail trends, Sustainability, Value chain

GDR Innovation Researcher Madison Hutts reveals the four reasons why brands can no longer hide behind half-truths and must now be fully transparent and honest with customers.   I recently spent some time researching the eco-friendly…

0

0

Share

read more

GDR visits … Captain Morgan’s Lost Lagoon

28 March 2019 - brand values, Campaigns, Customer experience

GDR Innovation Researcher Babette-Scarlett Schossau visited rum brand Captain Morgan’s immersive Lost Lagoon experience. Here she describes her underground lake adventure where visitors go on a quest to collect ingredients for their own cocktails. Visitors to…

0

0

Share

read more

Spotlight on Supply 2: Emerging opportunities and logistics trends

11 March 2019 - brand values, Customer experience, E-commerce, Fourth Industrial Revolution, New industries, Omnichannel retail, Retail technology, Retail trends, Sustainability, technology, Value chain

In the second article of our two-part supply chain and logistics series, GDR’s SVP Global Innovation Alex Sbardella reveals the opportunities that emerging innovations and logistics trends provide for retailers.   As I covered in the…

0

0

Share

read more

Personalisation & Mass Customisation

8 March 2019 - brand values, Customer experience, Fourth Industrial Revolution, New industries, Omnichannel retail, Retail innovation, Retail technology, technology

Yesterday GDR CEO Kate Ancketill appeared on Evan Davies’ BBC Radio 4 show The Bottom Line to discuss personalisation and mass customisation. In this blog post she defines what makes these approaches distinct and highlights the…

0

0

Share

read more

The buzz around natural beauty: Burt’s Bees London pop-up

22 February 2019 - brand values, Campaigns, Customer experience, Design, Retail design, Sustainability

US personal care brand Burt’s Bees has launched a three week pop-up store in London’s Covent Garden to promote its new colour cosmetics range. Innovation researchers Harriet Cox and Charlie Lloyd went down to check it…

0

0

Share

read more

On borrowed time: the brands that loan customers free products

15 February 2019 - brand values, Campaigns, E-commerce, Fashion, Value chain

As brands in multiple sectors are exploring new rental schemes this month, GDR’s John O’Sullivan looks at the retailers who are going even further and inviting customers to borrow their products for free.   Right now…

0

0

Share

read more

Fried and tested: experiential beauty pop-ups turn to food

7 February 2019 - brand values, Campaigns, Customer experience, Retail innovation

Applying eyeliner with hands covered in fried chicken grease doesn’t sound like the ideal setting for a beauty retail experience but this is exactly the scenario cult beauty brand Benefit has engineered for its latest pop-up…

0

0

Share

read more

GDR visits … H&M’s Hammersmith concept store

14 December 2018 - brand values, Customer experience, Design, Fashion, Omnichannel retail, Retail design, Retail innovation, Retail technology, Sustainability

H&M has redesigned its three-floor store in London’s Hammersmith to look nothing like H&M. GDR’s Babette-Scarlett Schossau paid it a visit to see how the space has been transformed. H&M gave its 2,300 square metre store…

0

0

Share

read more