As backlash against cashless stores spreads in the US, GDR’s SVP Global Innovation Alex Sbardella assesses the pros and cons for retailers and customers, and considers what the future holds. Looking from a futurist perspective…
GDR Innovation Researcher Madison Hutts reveals the four reasons why brands can no longer hide behind half-truths and must now be fully transparent and honest with customers. I recently spent some time researching the eco-friendly…
GDR Innovation Researcher Charlie Lloyd assesses location-based start-up what3words to investigate its potential for retailers and hospitality brands. Four years ago, GDR published a case study about what3words, a British start-up hoping to revolutionise navigation through…
GDR CEO Kate Ancketill discusses personalisation, sustainability, transparency and how beauty brands are working hard to fit into the wider context of their customers’ lives Earlier this year GDR CEO Kate Ancketill spoke to Retail Focus…
GDR Innovation Researcher Babette-Scarlett Schossau visited rum brand Captain Morgan’s immersive Lost Lagoon experience. Here she describes her underground lake adventure where visitors go on a quest to collect ingredients for their own cocktails. Visitors to…
As the wave of hype recedes around Augmented Reality, GDR Innovation Strategist Dave Dalrymple-Pryde considers what’s left and what’s next for the technology. Nearly two years have passed since Apple released its ARkit framework for iOS…
In the second article of our two-part supply chain and logistics series, GDR’s SVP Global Innovation Alex Sbardella reveals the opportunities that emerging innovations and logistics trends provide for retailers. As I covered in the…
Yesterday GDR CEO Kate Ancketill appeared on Evan Davies’ BBC Radio 4 show The Bottom Line to discuss personalisation and mass customisation. In this blog post she defines what makes these approaches distinct and highlights the…
In the first article of a two-part series, GDR’s SVP Global Innovation Alex Sbardella explores the challenges created by complicated modern supply chains. Part 2: Emerging opportunities and logistics trends In 1907 Sears, Roebuck…
US personal care brand Burt’s Bees has launched a three week pop-up store in London’s Covent Garden to promote its new colour cosmetics range. Innovation researchers Harriet Cox and Charlie Lloyd went down to check it…